According to a company representative, dd's Discounts will open a store in late September on N. Imperial Ave. in El Centro in the same shopping center with Ross, Pet Smart and Aldi. Applications for employment are being accepted now through the company's website. A manager and assistant manager have been hired. Initially the store expects to hire forty employees. The exterior of the building has been completed, and interior fixtures are being installed. dd's discount is a subsidiary of Ross. The N. Imperial Ave. location will be the chain's second store in El Centro. The store sells shoes, clothing, home decor, and a variety of other items.
Owners Teresa and Fernando Galena behind the counter at their new taqueria in El Centro.
Close up of Mama Lenchita who inspired her daughter and grand daughter to open restaurants.